Global Sales Excellence Manager

Global Sales Excellence Manager

• 4 months contract - possiblity for extention
• temp replacement
• not open for freelancers
• Start date: asap
• 32-40 hours per week
• 10 years of experience+
• hybrid - Amersfoort

What we ask

• Master's degree (WO level);
• 12+ years of commercial experience within FMCG/food or related sectors (B2B and/or B2C), including sales leadership roles such as Key Account Management, Sales Management or Commercial Excellence;
• Track record in international account management, joint business planning, value-based selling, negotiation and multi-channel development (modern trade, general trade, eCommerce);
• Comfortable operating in complex, global stakeholder environments.
• Ability to translate commercial insights into clear standards, frameworks and priorities;
• Strong owner's mindset, combining strategic thinking with hands-on pragmatism;
• Passion for developing people and strengthening sales leadership capabilities;
• Willingness to travel internationally (approximately once per month).
• Excellent communication skills in English; additional languages are a plus.
• Contract hours: 32 or 40 hours/week

Vacancy Description

You are the global owner and subject matter expert for sales excellence. You define "What Great Looks Like" for how we sell across markets, customers and channels, and ensure these standards are embedded through capability building, diagnostics and leadership engagement. Combining strong sales expertise with the ability to influence senior stakeholders and translate strategy into scalable ways of working that drive commercial impact. Your key responsibilities are:

Sales Excellence Leadership

• Define and continuously improve global sales standards (e.g. account management, joint business planning, value-based selling, channel & customer development, eCommerce, in-store execution);
• Translate strategy into practical frameworks, tools and trainings;
• Act as sparring partner to senior commercial leaders.

Capability Building (ACE Academy)

• Co-create sales capability roadmaps with Business Groups;
• Design and roll out impactful learning solutions to drive behavioral change and linked to business priorities.

Community & Best Practice Leadership

• Build and activate a global sales excellence community;
• Drive knowledge sharing and adoption of best practices across markets.

Team details

For thousands of people every day, we are more than just a dairy company. To our farms, our employees, the communities we serve, the businesses we work with and the people to whom we bring happiness, FrieslandCampina means something more. For them, it's not just about what we do, but who we are. We value talented people from any background who want to contribute to something bigger than themselves. We encourage all of our employees to make decisions that benefit our entire company. At FrieslandCampina we own our own career and act accordingly. We trust you to make a difference in your job and influence the bigger picture. Working at FrieslandCampina means you are contributing to a better world.

FrieslandCampina's Global Commerce comprises a team of commercial leaders with broad experience driving business results and continuous improvement across B2C and B2B markets. While most of the team is based in Amersfoort, colleagues are also located in Asia and across Europe. This role reports directly to the Global ACE Director.

This role directly shapes how FrieslandCampina sells today and in the future. You will influence thousands of commercial professionals worldwide and help ensure that sales excellence is not just an aspiration, but a consistent, measurable capability across markets.

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